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+--- Thread: XBOX 'This Change Is Not Surprising At All' - Industry Analyses Xbox Game Pass Price Drop (/showthread.php?tid=607)
'This Change Is Not Surprising At All' - Industry Analyses Xbox Game Pass Price Drop - XBOX - 04-23-2026
'This Change Is Not Surprising At All' - Industry Analyses Xbox Game Pass Price Drop
Cost down, COD out.This week, we've seen some pretty big news regarding Xbox Game Pass and the future of the service. Microsoft has decided to drop Game Pass Ultimate back down to a more manageable cost, whilst announcing that Call of Duty will no longer arrive day one in the service. In the days since, the industry has reacted, with some analysts "not surprised" by this change in direction.Over at GamesIndustry.biz, the site has been gathering opinions from well-known industry folk to see what their reactions are. Mat Piscatella, from Circana, says that "this change is not surprising at all", whilst adding that the gamble to put the last few Call of Duty games into the service day one didn't pay off.Read the full article on purexbox.com
https://www.purexbox.com/news/2026/04/this-change-is-not-surprising-at-all-industry-analyses-xbox-game-pass-price-drop