5 hours ago
Xbox Hires New Exec To 'Strengthen The Console Side' Of The Business
A new technology officer has also been appointed.Coming by way of both The Game Business and The Verge (paywalled) this evening, Microsoft has hired a pair of new Xbox executives - including a Chief Strategy Officer to "strengthen the console side of Xbox"; as The Game Business puts it.That new CSO is called Matthew Ball; an industry analyst who produces the annual 'The State of Video Gaming' report. Ball is coming in to help with the console side of the business as Microsoft puts renewed focus on Xbox Series X|S and builds towards Project Helix.Read the full article on purexbox.com
https://www.purexbox.com/news/2026/05/xb...e-business
A new technology officer has also been appointed.Coming by way of both The Game Business and The Verge (paywalled) this evening, Microsoft has hired a pair of new Xbox executives - including a Chief Strategy Officer to "strengthen the console side of Xbox"; as The Game Business puts it.That new CSO is called Matthew Ball; an industry analyst who produces the annual 'The State of Video Gaming' report. Ball is coming in to help with the console side of the business as Microsoft puts renewed focus on Xbox Series X|S and builds towards Project Helix.Read the full article on purexbox.com
https://www.purexbox.com/news/2026/05/xb...e-business