Yesterday, 07:57 PM
Xbox Is Gaining Momentum With US Gamers, As Highlighted In New YouGov Report
"For XBOX, the early signs are encouraging.".With Asha Sharma making a bunch of well-received moves ever since her appointment as Xbox CEO, there's definitely been a feeling that the perception around the brand is becoming more positive, and a new report is backing that up.The folks over at YouGov are saying that Xbox is "gaining momentum" in multiple ways right now, including in terms of "whether consumers are hearing positive or negative things about a brand", in terms of "the percentage of people who have talked about a brand with friends or family", and in terms of "value and satisfaction".Read the full article on purexbox.com
https://www.purexbox.com/news/2026/05/xb...gov-report
"For XBOX, the early signs are encouraging.".With Asha Sharma making a bunch of well-received moves ever since her appointment as Xbox CEO, there's definitely been a feeling that the perception around the brand is becoming more positive, and a new report is backing that up.The folks over at YouGov are saying that Xbox is "gaining momentum" in multiple ways right now, including in terms of "whether consumers are hearing positive or negative things about a brand", in terms of "the percentage of people who have talked about a brand with friends or family", and in terms of "value and satisfaction".Read the full article on purexbox.com
https://www.purexbox.com/news/2026/05/xb...gov-report