Yesterday, 09:13 PM
Microsoft Gaming Scrapped As Asha Sharma Promotes 'Return Of Xbox' At MS HQ
Update: Now official!It's been a busy few months for Asha Sharma as she settles into her new role at Xbox, and it sounds as though she's rounding out that initial period by promoting a complete "return of Xbox" over at Microsoft HQ.According to Tom Warren of The Verge, the new Xbox boss has ditched the 'Microsoft Gaming' branding - going back to referring to everything as 'Xbox'. In fact, Warren even goes as far as saying that "Microsoft has now plastered the 'return of Xbox' slogan on the walls of its Xbox offices this week".Read the full article on purexbox.com
https://www.purexbox.com/news/2026/04/mi...x-at-ms-hq
Update: Now official!It's been a busy few months for Asha Sharma as she settles into her new role at Xbox, and it sounds as though she's rounding out that initial period by promoting a complete "return of Xbox" over at Microsoft HQ.According to Tom Warren of The Verge, the new Xbox boss has ditched the 'Microsoft Gaming' branding - going back to referring to everything as 'Xbox'. In fact, Warren even goes as far as saying that "Microsoft has now plastered the 'return of Xbox' slogan on the walls of its Xbox offices this week".Read the full article on purexbox.com
https://www.purexbox.com/news/2026/04/mi...x-at-ms-hq